Athlete Services: ToolKit

A series of workshops for athletes and coaches designed to enhance personal and professional development.

1. Public Speaking Workshop (8 hours)

   Goal: The Introduction to Public Speaking course covers "Tools of the Trade" including voice, eye contact, expression, gestures, posture and movement through many interactive and "hands on" experiences.

   Objectives:

   • Develop confidence in using a basic communication tool - YOURSELF
   • Learn how significant word choice is through the "Vivacious Vocabulary" activity
   • Develop a basic understanding of audience-centred speech development and organization
   • Learn how to creatively weave a story into a meaningful message that motivates the audience to respond and take those messages and speaker's experiences into action in their own lives

2. Goal Setting Workshop (8 hours)

   Goal: The Goal Setting Workshop is designed to assist workshop participants to facilitate a Goal Setting Presentation to school-aged children and young athletes.

   Objectives:

   • Learn to use a variety of components to make a presentation more audience-centred, interactive and engaging
   • Develop a goal setting presentation incorporating personal experiences
   • Learn facilitation techniques to teach the process of setting goals to the audience

3. Sport Demo Workshop (4 hours)

   Goal: Participants are taught how to give an exciting sport demonstration presentation to school-aged children and young athletes.

   Objectives:

   • Develop a hands-on visual and interactive style to help the audience connect with the athlete, their sport, and their message
   • Learn how to get the audience moving while promoting their sport in a positive, fun manner that results in positive exposure and a following of fans

4. Media Relations (2.5 hours)

   Goal: Participants are taught to be media savvy and capable of inciting sponsorship and news coverage while achieving peak performance in sport, during a customized workshop.

   Objectives:

   • Develop an understanding of the integral role media plays in sport
   • Train to become a competent spokesperson
   • Gain knowledge of the inner workings of the media
   • Develop awareness of rights and responsibilities towards media requests
   • Be taught how to become proactive in developing media relationships
   • Learn to take charge of media encounters and get key messages across
   • Receive tips on how to make the most of media opportunities
   • Experience an on-camera interview in different news scenarios
   • Be given constructive feedback to improve media relations skills
   • Receive a Media Tips Card for future reference

5. Self-Marketing Portfolio Workshop (2 hours)

   Goal: Workshop participants learn the principles of marketing themselves and how to design a sponsorship package to enhance the acquisition of potential sponsors.

   Objectives:

   • Learn ways to enhance one's appeal and image in a professional manner
   • Build awareness about the values likely to increase corporate and community interest and support
   • Identify key personal attributes to enhance marketability
   • Learn techniques on how to search for potential sponsors
   • Increase knowledge of successful ways to make contact with companies
   • Develop ideas on how to best service your sponsor

6. Website Development Workshop (8 hours)

   Goal: This workshop will assist participants in creating a personal website.

   Objectives:

   • Learn how to use a website program
   • Understand how to create web pages by incorporating text, pictures, sound and video with hyperlinks to other pages